12 December 2025 | Green
The boom of green spaces in HoReCa settings
HoReCa spaces are changing their look! The new direction is to integrate custom-designed green spaces into these structures, improving both their identity and the guest experience. But how do you design a green area in HoReCa spaces? Find out with èLUNAPIENA!
In recent years, the hospitality sector has been undergoing a real transformation: green spaces in HoReCa settings are no longer just a simple decorative detail, but a key element for the guest experience.
Terraces, rooftops, vertical gardens, and internal courtyards, together with lobbies and social spaces... become places of well-being, relaxation, and socializing, capable of differentiating a HoReCa business and making it more competitive. Thanks to such spaces that combine nature and comfort, guests will be able to enjoy authentic experiences.
How to integrate greenery into HoReCa spaces? Let's find out together.
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Biophilic Design: a trend destined to grow
The boom of green spaces in HoReCa settings is not just a passing fad, but a strategic investment for the future of hospitality.With the experience of èLUNAPIENA and collaboration with the best design and architecture professionals, every HoReCa business – whether it be a restaurant, a bar, or a hotel... – can transform terraces and outdoor areas into a true competitive strength.
Greenery conquers interior design
It is not just an aesthetic choice! Integrating nature into interior design projects brings numerous advantages. Here is what they are:- Microclimate regulation – Vegetation in indoor spaces improves air quality and oxygenation, making them healthier. It also becomes fundamental in hotels and restaurants, as these businesses generally arise in urban areas and are frequented by a large and varied public.
- Acoustic insulation – Plants naturally decrease sound reflection in closed environments, creating quiet and "soundproofed" spaces.
- Psychophysical well-being – Greenery reduces stress and fatigue, thus improving the well-being and mood of those living in these environments.
- Aesthetic value – Planters, hanging gardens, and green walls transform outdoor and indoor spaces into unique settings.
- Identity and brand – A custom green design project becomes an integral part of the HoReCa business's personality.
Choose the right pot!
To guarantee longevity for the plants and ensure hygiene and cleanliness for guests, the right choices must be made.Our pots and planters are custom-made and personalized specifically to answer every request from the client. Based on the project, our pots are engineered and made to house the selected greenery.
We study the aesthetics, which must integrate with the general style of the structure, the irrigation and insulation systems, which must be integrated inside our aluminum planters, the materials, always durable and of quality, to guarantee you maximum performance.
èLUNAPIENA thinks of absolutely everything: design, creation, installation, and even maintenance! Contact us to propose your project immediately!
Discover the project: Bésame Mucho – Outdoor project for commercial spacesèLUNAPIENA: partner for architects and landscape designers
èLUNAPIENA collaborates with architects and landscape designers throughout Italy, offering custom solutions for terraces, courtyards, and rooftops. Each project combines functionality, aesthetics, and material quality, with the aim of transforming spaces into true environments of value.Below we illustrate some of our HoReCa projects:
- Hotel in Forte dei Marmi - Vertical wall with Sandrini: A refined intervention that gave life to a vertical green wall capable of bringing nature and freshness into an exclusive urban context. The project, developed together with Sandrini Green Outdoor, is an example of how design and vegetation can blend harmoniously.
- Palazzo dei Guardiani, Venice - Custom outdoor: In one of the lagoon's most fascinating buildings, èLUNAPIENA signed the outdoor setup with customized planters and furniture, which combine the historical elegance with the contemporary functionality. A project that enhances the beauty of the building and creates a welcoming atmosphere for guests and visitors.
- Residenza Porta Volta, Milan - Project with Studio Lai Valenti: In one of the city's most dynamic areas, èLUNAPIENA collaborated with Studio Lai Valenti for the creation of the outdoor spaces of Residenza Porta Volta. An intervention that combines contemporary design and urban greenery, creating areas of both aesthetic and functional value, designed to improve the livability of residential spaces.
- Hotel NH, Turin - Green Welcome: An elegant hotel that welcomes its guests with entrances and lobbies furnished with sophisticated planters and custom-made pots. Beyond restoring an elegant tone to the structure, these elongate the facade, giving it character.
- Serravalle Designer Outlet - Outdoor design for privacy and comfort: In the external spaces of the Serravalle Designer Outlet you can discover èLUNAPIENA's metal planters, complete with custom tempered glass windbreak panels. Solutions designed to delimit and enhance outdoor space with elegance, functionality, and contemporary design.
If you are an architect, a landscape designer, or a hotel manager, contact us p] to discover how to make your outdoor project unique.Chiudi dettaglio
